({"html":"\n\t\n<div id=\"find\" class=\"cta top\">\n  <form action=\"/search\" method=\"get\">\n    <input id=\"video_suggest\" type=\"text\" name=\"query\" value=\"\" placeholder=\"Find an online video campaign\" /> \n    <input id=\"ms_submit\" type=\"submit\" value=\"Search\" class=\"ms_submit ui-button ui-widget ui-state-default ui-corner-all\" />\n  </form>\n</div>\n\n\n  <div id=\"driver\">\n    <ul class=\"r_list\">\n      <li><a href=\"#\" id=\"act_about\" rel=\"http://www.vidmeter.com/chart_types/2/about\">About this chart</a></li>\n      <li><a href=\"/archive#AdAgeChart\">Chart Archive</a></li>\n      <li><a href=\"http://corp.visiblemeasures.com/true-reach/\">Our methodology</a></li>\n    </ul>\n    <div class=\"update\">\n        UPDATED APRIL 12, 2012\n    </div>\n\t\t<div class=\"text\">\n\t    <h1>The Top 10 Viral Video Ads Chart</h1>\n\t    <p>Updated Thursday mornings and published with <a href='http://adage.com/section/viral-video-charts/674' target='_blank'>Advertising Age</a>, <i>The Top 10 Viral Video Ads Chart</i> reveals the Web's top-performing brand-driven ad campaigns.</p>\n\t\t</div>\n    <div class=\"from\">\n      with \n        <a href=\"http://adage.com/section/viral-video-charts/674\" target=\"_blank\"><img src=\"http://www.vidmeter.com:80/images/logos/ad_age_organic.png\" alt=\"AdAge\" /></a>\n    </div>\n     \t\t\t        \n  </div>\n\n\n\n<div class=\"shadow\">\n  \n  \t\n<table class=\"videos\" id=\"video0\">\n  <tr class=\"head\">\n    <td class=\"sort\" colspan=\"3\">\n\t\t<a id=\"your_playlist\" href=\"#\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230822&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831\">view your playlist</a>\n\t\t\n    \t<form>\n    \t\t<div id=\"sortbycontainer\">\n    \t\t\t<select id=\"sortby\" name=\"sortby\">\n    \t\t\t\t<option value=\"none\" selected=\"selected\">Sort By...</option>\n    \t\t\t\t<option value=\"rank\">Rank</option>\n    \t\t\t\t<option value=\"jump\">Biggest Jump</option>\n    \t\t\t\t\n    \t\t\t\t<option value=\"previous\">Last Week&#39;s Rank</option>\n    \t\t\t\t<option value=\"title\">Title</option>\n    \t\t\t</select>\n    \t\t</div>\n    \t</form>\n    </td>\n  </tr>\n</table>\n\n\n    <div id=\"ChartCampaigns\">\n  \t  <style scoped=\"scoped\">\n  #video1:hover .relative .spark {background: url('http://www.vidmeter.com:80/chart_campaigns/spark_image/230822');}\n</style>\n\n<table \n    class=\"videos sortable\" id=\"video1\" \n    reach=\"9984047\"\n    jump=\"1000\"\n    rank=\"1\"\n    weeks=\"-1\"\n    previous=\"1000\"\n    title=\"Project Glass\">\n  <tr class=\"top\">\n    <td class=\"checkbox\" rowspan=\"3\">\n    </td>\n    <td class=\"number up\" rowspan=\"2\">\n      <div class=\"rank\">1</div>\n      <div class=\"last\">\n        New\n      </div>\n    </td>\n    <td class=\"cover\" rowspan=\"2\" >\n      <div class=\"image playable\" style=\"background-image: url('http://www.vidmeter.com:80//collections/2/campaigns/6089/exemplar_image');\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230822&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831#ChartCampaign_230822\">\n        <a href=\"#\" class=\"notext\">Watch Video</a>\n      </div>\n    </td>\n    <td class=\"title\">\n      \n        <h2>Project Glass</h2>\n      \n      <p class=\"genre\">\n        \n<span><a title=\"Brand\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&brand=Google\">Google</a></span>\n      </p>\n    </td>\n  </tr>\n  <tr class=\"mid\">\n    <td class=\"reach\"><div class=\"relative\"><div class=\"spark\"></div>True Reach&trade;: <span>9,984,047</span></div></td>\n  </tr>\n  <tr class=\"bottom\">\n    <td class=\"related\" colspan=\"2\"></td>\n\t\t<td class=\"share\">\n\t\t</td>\n  </tr>\n</table><style scoped=\"scoped\">\n  #video2:hover .relative .spark {background: url('http://www.vidmeter.com:80/chart_campaigns/spark_image/230823');}\n</style>\n\n<table \n    class=\"videos sortable\" id=\"video2\" \n    reach=\"7247635\"\n    jump=\"-1\"\n    rank=\"2\"\n    weeks=\"-3\"\n    previous=\"1\"\n    title=\"Angry Birds Space\">\n  <tr class=\"top\">\n    <td class=\"checkbox\" rowspan=\"3\">\n    </td>\n    <td class=\"number down\" rowspan=\"2\">\n      <div class=\"rank\">2</div>\n      <div class=\"last\">\n        Last Week<br /><span class=\"rank\">1</span>\n      </div>\n    </td>\n    <td class=\"cover\" rowspan=\"2\" >\n      <div class=\"image playable\" style=\"background-image: url('http://www.vidmeter.com:80//collections/2/campaigns/5922/exemplar_image');\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230823&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831#ChartCampaign_230823\">\n        <a href=\"#\" class=\"notext\">Watch Video</a>\n      </div>\n    </td>\n    <td class=\"title\">\n      \n        <h2>Angry Birds Space</h2>\n      \n      <p class=\"genre\">\n        \n<span><a title=\"Brand\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&brand=Rovio\">Rovio</a></span>\n      </p>\n    </td>\n  </tr>\n  <tr class=\"mid\">\n    <td class=\"reach\"><div class=\"relative\"><div class=\"spark\"></div>True Reach&trade;: <span>7,247,635</span></div></td>\n  </tr>\n  <tr class=\"bottom\">\n    <td class=\"related\" colspan=\"2\"></td>\n\t\t<td class=\"share\">\n\t\t</td>\n  </tr>\n</table><style scoped=\"scoped\">\n  #video3:hover .relative .spark {background: url('http://www.vidmeter.com:80/chart_campaigns/spark_image/230824');}\n</style>\n\n<table \n    class=\"videos sortable\" id=\"video3\" \n    reach=\"4305773\"\n    jump=\"-1\"\n    rank=\"3\"\n    weeks=\"-5\"\n    previous=\"2\"\n    title=\"Kony 2012\">\n  <tr class=\"top\">\n    <td class=\"checkbox\" rowspan=\"3\">\n    </td>\n    <td class=\"number down\" rowspan=\"2\">\n      <div class=\"rank\">3</div>\n      <div class=\"last\">\n        Last Week<br /><span class=\"rank\">2</span>\n      </div>\n    </td>\n    <td class=\"cover\" rowspan=\"2\" >\n      <div class=\"image playable\" style=\"background-image: url('http://www.vidmeter.com:80//collections/2/campaigns/5890/exemplar_image');\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230824&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831#ChartCampaign_230824\">\n        <a href=\"#\" class=\"notext\">Watch Video</a>\n      </div>\n    </td>\n    <td class=\"title\">\n      \n        <h2>Kony 2012</h2>\n      \n      <p class=\"genre\">\n        \n<span><a title=\"Brand\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&brand=Invisible+Children\">Invisible Children</a></span>\n      </p>\n    </td>\n  </tr>\n  <tr class=\"mid\">\n    <td class=\"reach\"><div class=\"relative\"><div class=\"spark\"></div>True Reach&trade;: <span>4,305,773</span></div></td>\n  </tr>\n  <tr class=\"bottom\">\n    <td class=\"related\" colspan=\"2\"></td>\n\t\t<td class=\"share\">\n\t\t</td>\n  </tr>\n</table><style scoped=\"scoped\">\n  #video4:hover .relative .spark {background: url('http://www.vidmeter.com:80/chart_campaigns/spark_image/230825');}\n</style>\n\n<table \n    class=\"videos sortable\" id=\"video4\" \n    reach=\"3311627\"\n    jump=\"-1\"\n    rank=\"4\"\n    weeks=\"-6\"\n    previous=\"3\"\n    title=\"L'Odyssee de Cartier\">\n  <tr class=\"top\">\n    <td class=\"checkbox\" rowspan=\"3\">\n    </td>\n    <td class=\"number down\" rowspan=\"2\">\n      <div class=\"rank\">4</div>\n      <div class=\"last\">\n        Last Week<br /><span class=\"rank\">3</span>\n      </div>\n    </td>\n    <td class=\"cover\" rowspan=\"2\" >\n      <div class=\"image playable\" style=\"background-image: url('http://www.vidmeter.com:80//collections/2/campaigns/5893/exemplar_image');\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230825&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831#ChartCampaign_230825\">\n        <a href=\"#\" class=\"notext\">Watch Video</a>\n      </div>\n    </td>\n    <td class=\"title\">\n      \n        <h2>L'Odyssee de Cartier</h2>\n      \n      <p class=\"genre\">\n        \n<span><a title=\"Brand\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&brand=Cartier\">Cartier</a></span> | <span><a title=\"Agency\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&agency=Marcel+Worldwide\">Marcel Worldwide</a></span>\n      </p>\n    </td>\n  </tr>\n  <tr class=\"mid\">\n    <td class=\"reach\"><div class=\"relative\"><div class=\"spark\"></div>True Reach&trade;: <span>3,311,627</span></div></td>\n  </tr>\n  <tr class=\"bottom\">\n    <td class=\"related\" colspan=\"2\"></td>\n\t\t<td class=\"share\">\n\t\t</td>\n  </tr>\n</table><style scoped=\"scoped\">\n  #video5:hover .relative .spark {background: url('http://www.vidmeter.com:80/chart_campaigns/spark_image/230826');}\n</style>\n\n<table \n    class=\"videos sortable\" id=\"video5\" \n    reach=\"2391786\"\n    jump=\"1000\"\n    rank=\"5\"\n    weeks=\"-2\"\n    previous=\"1000\"\n    title=\"Gmail Tap\">\n  <tr class=\"top\">\n    <td class=\"checkbox\" rowspan=\"3\">\n    </td>\n    <td class=\"number up\" rowspan=\"2\">\n      <div class=\"rank\">5</div>\n      <div class=\"last\">\n        New\n      </div>\n    </td>\n    <td class=\"cover\" rowspan=\"2\" >\n      <div class=\"image playable\" style=\"background-image: url('http://www.vidmeter.com:80//collections/2/campaigns/6090/exemplar_image');\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230826&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831#ChartCampaign_230826\">\n        <a href=\"#\" class=\"notext\">Watch Video</a>\n      </div>\n    </td>\n    <td class=\"title\">\n      \n        <h2>Gmail Tap</h2>\n      \n      <p class=\"genre\">\n        \n<span><a title=\"Brand\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&brand=Google\">Google</a></span>\n      </p>\n    </td>\n  </tr>\n  <tr class=\"mid\">\n    <td class=\"reach\"><div class=\"relative\"><div class=\"spark\"></div>True Reach&trade;: <span>2,391,786</span></div></td>\n  </tr>\n  <tr class=\"bottom\">\n    <td class=\"related\" colspan=\"2\"></td>\n\t\t<td class=\"share\">\n\t\t</td>\n  </tr>\n</table><style scoped=\"scoped\">\n  #video6:hover .relative .spark {background: url('http://www.vidmeter.com:80/chart_campaigns/spark_image/230827');}\n</style>\n\n<table \n    class=\"videos sortable\" id=\"video6\" \n    reach=\"1476788\"\n    jump=\"1000\"\n    rank=\"6\"\n    weeks=\"-6\"\n    previous=\"1000\"\n    title=\"The Scion iQ Does DONUTS\">\n  <tr class=\"top\">\n    <td class=\"checkbox\" rowspan=\"3\">\n    </td>\n    <td class=\"number up\" rowspan=\"2\">\n      <div class=\"rank\">6</div>\n      <div class=\"last\">\n        New\n      </div>\n    </td>\n    <td class=\"cover\" rowspan=\"2\" >\n      <div class=\"image playable\" style=\"background-image: url('http://www.vidmeter.com:80//collections/2/campaigns/6091/exemplar_image');\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230827&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831#ChartCampaign_230827\">\n        <a href=\"#\" class=\"notext\">Watch Video</a>\n      </div>\n    </td>\n    <td class=\"title\">\n      \n        <h2>The Scion iQ Does DONUTS</h2>\n      \n      <p class=\"genre\">\n        \n<span><a title=\"Brand\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&brand=Scion\">Scion</a></span> | <span><a title=\"Agency\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&agency=ATTIK+%28San+Francisco%29\">ATTIK (San Francisco)</a></span>\n      </p>\n    </td>\n  </tr>\n  <tr class=\"mid\">\n    <td class=\"reach\"><div class=\"relative\"><div class=\"spark\"></div>True Reach&trade;: <span>1,476,788</span></div></td>\n  </tr>\n  <tr class=\"bottom\">\n    <td class=\"related\" colspan=\"2\"></td>\n\t\t<td class=\"share\">\n\t\t</td>\n  </tr>\n</table><style scoped=\"scoped\">\n  #video7:hover .relative .spark {background: url('http://www.vidmeter.com:80/chart_campaigns/spark_image/230828');}\n</style>\n\n<table \n    class=\"videos sortable\" id=\"video7\" \n    reach=\"1308876\"\n    jump=\"-2\"\n    rank=\"7\"\n    weeks=\"-7\"\n    previous=\"5\"\n    title=\"Smoked by Windows Phone\">\n  <tr class=\"top\">\n    <td class=\"checkbox\" rowspan=\"3\">\n    </td>\n    <td class=\"number down\" rowspan=\"2\">\n      <div class=\"rank\">7</div>\n      <div class=\"last\">\n        Last Week<br /><span class=\"rank\">5</span>\n      </div>\n    </td>\n    <td class=\"cover\" rowspan=\"2\" >\n      <div class=\"image playable\" style=\"background-image: url('http://www.vidmeter.com:80//collections/2/campaigns/5842/exemplar_image');\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230828&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831#ChartCampaign_230828\">\n        <a href=\"#\" class=\"notext\">Watch Video</a>\n      </div>\n    </td>\n    <td class=\"title\">\n      \n        <h2>Smoked by Windows Phone</h2>\n      \n      <p class=\"genre\">\n        \n<span><a title=\"Brand\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&brand=Microsoft\">Microsoft</a></span>\n      </p>\n    </td>\n  </tr>\n  <tr class=\"mid\">\n    <td class=\"reach\"><div class=\"relative\"><div class=\"spark\"></div>True Reach&trade;: <span>1,308,876</span></div></td>\n  </tr>\n  <tr class=\"bottom\">\n    <td class=\"related\" colspan=\"2\"></td>\n\t\t<td class=\"share\">\n\t\t</td>\n  </tr>\n</table><style scoped=\"scoped\">\n  #video8:hover .relative .spark {background: url('http://www.vidmeter.com:80/chart_campaigns/spark_image/230829');}\n</style>\n\n<table \n    class=\"videos sortable\" id=\"video8\" \n    reach=\"1137594\"\n    jump=\"1000\"\n    rank=\"8\"\n    weeks=\"-2\"\n    previous=\"1000\"\n    title=\"Exciting Things are Happening at Burger King\">\n  <tr class=\"top\">\n    <td class=\"checkbox\" rowspan=\"3\">\n    </td>\n    <td class=\"number up\" rowspan=\"2\">\n      <div class=\"rank\">8</div>\n      <div class=\"last\">\n        New\n      </div>\n    </td>\n    <td class=\"cover\" rowspan=\"2\" >\n      <div class=\"image playable\" style=\"background-image: url('http://www.vidmeter.com:80//collections/2/campaigns/6092/exemplar_image');\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230829&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831#ChartCampaign_230829\">\n        <a href=\"#\" class=\"notext\">Watch Video</a>\n      </div>\n    </td>\n    <td class=\"title\">\n      \n        <h2>Exciting Things are Happening at Burger King</h2>\n      \n      <p class=\"genre\">\n        \n<span><a title=\"Brand\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&brand=Burger+King\">Burger King</a></span> | <span><a title=\"Agency\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&agency=Mother+%28New+York%29\">Mother (New York)</a></span>\n      </p>\n    </td>\n  </tr>\n  <tr class=\"mid\">\n    <td class=\"reach\"><div class=\"relative\"><div class=\"spark\"></div>True Reach&trade;: <span>1,137,594</span></div></td>\n  </tr>\n  <tr class=\"bottom\">\n    <td class=\"related\" colspan=\"2\"></td>\n\t\t<td class=\"share\">\n\t\t</td>\n  </tr>\n</table><style scoped=\"scoped\">\n  #video9:hover .relative .spark {background: url('http://www.vidmeter.com:80/chart_campaigns/spark_image/230830');}\n</style>\n\n<table \n    class=\"videos sortable\" id=\"video9\" \n    reach=\"829769\"\n    jump=\"1000\"\n    rank=\"9\"\n    weeks=\"-2\"\n    previous=\"1000\"\n    title=\"SmartPhoneBetaTest\">\n  <tr class=\"top\">\n    <td class=\"checkbox\" rowspan=\"3\">\n    </td>\n    <td class=\"number up\" rowspan=\"2\">\n      <div class=\"rank\">9</div>\n      <div class=\"last\">\n        New\n      </div>\n    </td>\n    <td class=\"cover\" rowspan=\"2\" >\n      <div class=\"image playable\" style=\"background-image: url('http://www.vidmeter.com:80//collections/2/campaigns/6093/exemplar_image');\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230830&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831#ChartCampaign_230830\">\n        <a href=\"#\" class=\"notext\">Watch Video</a>\n      </div>\n    </td>\n    <td class=\"title\">\n      \n        <h2>SmartPhoneBetaTest</h2>\n      \n      <p class=\"genre\">\n        \n<span><a title=\"Brand\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&brand=Nokia\">Nokia</a></span> | <span><a title=\"Agency\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&agency=Butler%2C+Shine%2C+Stern+%26+Partners\">Butler, Shine, Stern & Partners</a></span>\n      </p>\n    </td>\n  </tr>\n  <tr class=\"mid\">\n    <td class=\"reach\"><div class=\"relative\"><div class=\"spark\"></div>True Reach&trade;: <span>829,769</span></div></td>\n  </tr>\n  <tr class=\"bottom\">\n    <td class=\"related\" colspan=\"2\"></td>\n\t\t<td class=\"share\">\n\t\t</td>\n  </tr>\n</table><style scoped=\"scoped\">\n  #video10:hover .relative .spark {background: url('http://www.vidmeter.com:80/chart_campaigns/spark_image/230831');}\n</style>\n\n<table \n    class=\"videos sortable\" id=\"video10\" \n    reach=\"806761\"\n    jump=\"136\"\n    rank=\"10\"\n    weeks=\"-12\"\n    previous=\"146\"\n    title=\"Droid RAZR MAXX\">\n  <tr class=\"top\">\n    <td class=\"checkbox\" rowspan=\"3\">\n    </td>\n    <td class=\"number up\" rowspan=\"2\">\n      <div class=\"rank\">10</div>\n      <div class=\"last\">\n        New\n      </div>\n    </td>\n    <td class=\"cover\" rowspan=\"2\" >\n      <div class=\"image playable\" style=\"background-image: url('http://www.vidmeter.com:80//collections/2/campaigns/5976/exemplar_image');\" data-playlist-path=\"http://www.vidmeter.com/playlists?chart_campaign_id=230831&amp;chart_campaign_ids=230822%2C230823%2C230824%2C230825%2C230826%2C230827%2C230828%2C230829%2C230830%2C230831#ChartCampaign_230831\">\n        <a href=\"#\" class=\"notext\">Watch Video</a>\n      </div>\n    </td>\n    <td class=\"title\">\n      \n        <h2>Droid RAZR MAXX</h2>\n      \n      <p class=\"genre\">\n        \n<span><a title=\"Brand\" name=\"vmc_browse_link\" href=\"/browse?chart_type_id=2&brand=Motorola\">Motorola</a></span>\n      </p>\n    </td>\n  </tr>\n  <tr class=\"mid\">\n    <td class=\"reach\"><div class=\"relative\"><div class=\"spark\"></div>True Reach&trade;: <span>806,761</span></div></td>\n  </tr>\n  <tr class=\"bottom\">\n    <td class=\"related\" colspan=\"2\"></td>\n\t\t<td class=\"share\">\n\t\t</td>\n  </tr>\n</table>\n  \t</div>\n  \n</div>\n\n<div id=\"video_foot\"></div>\n"})